Company Filing History:
Years Active: 2015-2025
Title: Innovations of Xiaoqi Cui
Introduction
Xiaoqi Cui is a notable inventor based in Darien, IL (US). He has made significant contributions to the field of media measurement and data analysis. With a total of seven patents to his name, Cui's work focuses on enhancing the accuracy of viewer assignment to media meter data.
Latest Patents
Cui's latest patents include methods and apparatus designed to assign viewers to media meter data. These innovations involve an apparatus that utilizes processor circuitry to execute computer-readable instructions. The system identifies candidate households from a plurality of second households to associate with a first household. This is based on an analysis of the duration of time media was presented by various media presentation devices. The technology matches panelists from the first household with those from the candidate household and imputes respective portions of viewing time accordingly.
Career Highlights
Xiaoqi Cui is currently employed at The Nielsen Company (US), LLC. His role involves leveraging his expertise in data analysis and media measurement to develop innovative solutions. His contributions have been instrumental in advancing the methodologies used in the industry.
Collaborations
Cui has collaborated with notable colleagues, including Balachander Shankar and Molly Poppie. These partnerships have fostered a collaborative environment that encourages innovation and the sharing of ideas.
Conclusion
Xiaoqi Cui's work exemplifies the intersection of technology and media measurement. His patents reflect a commitment to improving the accuracy of viewer data assignment, which is crucial for the media industry. His contributions continue to shape the future of media analytics.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.