The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 09, 2021

Filed:

Nov. 23, 2016
Applicant:

The Nielsen Company (Us), Llc, New York, NY (US);

Inventors:

Michael Sheppard, Holland, MI (US);

Ludo Daemen, Duffel, BE;

Xiaoqi Cui, Darien, IL (US);

Assignee:

The Nielsen Company (US), LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06N 7/00 (2006.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06N 7/005 (2013.01); G06Q 30/0201 (2013.01);
Abstract

Methods, apparatus, systems and articles of manufacture are disclosed to improve multi-demographic modeling efficiency. An example apparatus includes a feature set aggregator to segregate training data based on feature sets of interest, and to identify households that participate in at least one of the feature sets of interest, a class enumerator to reduce multi-demographic model iterations by enumerating demographic combinations for the identified households, the enumerated demographic combinations including a single identifier to represent a combination of two or more demographic categories, and a modeling engine to generate training coefficients associated with respective ones of the enumerated demographic combinations.


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