The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 26, 2019
Filed:
Sep. 25, 2015
The Nielsen Company (Us), Llc, New York, NY (US);
Samantha M. Mowrer, Chicago, IL (US);
Molly Poppie, Arlington Heights, IL (US);
Balachander Shankar, Tampa, FL (US);
Ieok Hou Wong, Bronx, NY (US);
Choongkoo Lee, Schaumburg, IL (US);
Xiaoqi Cui, Darien, IL (US);
David J. Kurzynski, South Elgin, IL (US);
Richard Peters, New York, NY (US);
Remy Spoentgen, Tampa, FL (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
Methods, apparatus, systems and articles of manufacture are disclosed to assign viewers to media meter data. An example method includes calculating, with a processor, first viewing probabilities for tuning panelists in a tuning household during a first set of time periods, calculating, with the processor, second viewing probabilities for viewing panelists in a plurality of candidate viewing households during a second set of time periods, identifying, with the processor, a matching one of the plurality of candidate viewing households based on an absolute difference value between an average value of the first viewing probabilities and respective ones of average values of the second viewing probabilities, and reducing an imputation error by imputing, with the processor, tuning minutes of the tuning household as viewing minutes for the respective tuning panelists when the matching one of the plurality of candidate viewing households exhibits viewing activity during one of the second set of time periods that matches one of the first set of time periods.