Company Filing History:
Years Active: 2008-2019
Title: Kevin Allan: Innovator in Advertising Technology
Introduction
Kevin Allan is a prominent inventor based in Seattle, WA, known for his innovative contributions to advertising technology. With a total of 18 patents to his name, Allan has made significant strides in developing systems that enhance user experience and personalization in advertising.
Latest Patents
Among his latest patents is a method and apparatus for displaying ads directed to personas having associated characteristics. This system allows users to create or adopt personas that define various characteristics they possess or wish to be associated with. Advertisers can utilize these characteristics to target specific audiences effectively. Users interact with a user interface that displays icons representing different brands, providing input on their opinions of these brands. This input helps estimate the likelihood of the user having certain characteristics. Another notable patent involves beacon-based privacy-centric network communication, which employs low-powered data signal transmitters to create a location-aware system. This technology enhances the personalization of information and advertising delivered to users by analyzing proximity data.
Career Highlights
Throughout his career, Kevin Allan has worked with notable companies such as Nuance Communications, Inc. and Autograph, Inc. His work in these organizations has contributed to the development of cutting-edge technologies in the advertising sector.
Collaborations
Allan has collaborated with talented individuals, including Brian Roundtree and Linda Beinikis, who have contributed to his projects and innovations.
Conclusion
Kevin Allan's work in advertising technology showcases his innovative spirit and dedication to enhancing user experience. His patents reflect a deep understanding of user needs and the potential of technology to meet those needs effectively.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.