Company Filing History:
Years Active: 2006-2012
Title: Innovator Spotlight: Murali Vajjiravel
Introduction: Murali Vajjiravel, a notable inventor residing in Sammamish, WA, has made significant contributions to the field of technology with his innovative ideas and inventions. With a total of seven patents to his name, he excels in developing systems that enhance digital advertising and content placement.
Latest Patents: Murali Vajjiravel's recent patents illustrate his expertise in technology. One of his latest inventions, "System and method for indexing and prefiltering," presents a novel approach for selecting advertisements based on user search queries. It involves a keyword server to parse queries and an index server that uses pre-filtering techniques to enhance the relevance of advertisements presented to users. Additionally, he has developed "Systems and methods for estimating placement positions of content items on a rendered page." This system aids in determining bid values for content providers seeking optimal placement for advertisements on digital platforms.
Career Highlights: Murali Vajjiravel currently works at Microsoft Technology Licensing, LLC, where he continues to innovate and develop cutting-edge technologies. His contributions significantly impact the way advertisements are indexed and displayed, making digital advertising more effective and user-friendly.
Collaborations: Throughout his career, Murali has collaborated with talented individuals such as Rajeev Prasad and Tarek Najm. These collaborations have allowed him to combine creative ideas and technical skills, driving forward innovations within the company.
Conclusion: Murali Vajjiravel is a prominent inventor whose work at Microsoft Technology Licensing, LLC, continues to influence the digital advertising landscape. With his innovative patents and collaborative spirit, he is paving the way for future advancements in technology.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.