Mehmet E Dedeoglu

Title: **Inventor Profile: Mehmet E. Dedeoglu**

Introduction

Mehmet E. Dedeoglu, based in West New York, NJ, is a notable inventor with a portfolio of 10 patents to his name. His contributions to the field of advertising have significantly impacted how businesses evaluate and target their marketing efforts.

Latest Patents

Among his latest inventions, Dedeoglu has developed a system for **Targeted and Neutral Advertising**. This patent details a method for measuring the effectiveness of advertisements by comparing exposed data from targeted advertisements to customer spending activities. It highlights how this system generates a comprehensive spend report that can improve advertising strategies.

Another key patent is for **Systems and Methods for Digital Spend-Based Targeting and Measurement**. This invention outlines a method for transmitting spend data files that associate cookie IDs with spend data, enabling more precise targeting of advertisements based on customer behavior and spending patterns. Both patents are a testament to Dedeoglu's innovative approach to digital marketing and data analysis.

Career Highlights

Dedeoglu works for American Express Travel Related Services Company, Inc., where he continues to refine and develop his inventive concepts in the financial and advertising sectors. His experience at such a prestigious company underscores his expertise and commitment to innovation.

Collaborations

Throughout his career, Dedeoglu has collaborated with notable colleagues such as David S. Bonalle and Brian Charles Bender. These partnerships reflect his ability to work effectively within teams to bring innovative ideas to fruition.

Conclusion

Mehmet E. Dedeoglu stands out as a prominent inventor in the advertising technology space. His patented inventions not only showcase his ingenuity but also provide valuable tools for companies aiming to enhance their marketing effectiveness. As he continues to innovate, his work will likely inspire future advancements in the industry.