Location History:
- Seattle, WA (US) (2019 - 2020)
- San Francisco, CA (US) (2020 - 2021)
Company Filing History:
Years Active: 2019-2021
Title: Yimin Wu: Innovator in Online Conversion Attribution
Introduction
Yimin Wu is a prominent inventor based in Seattle, WA, known for his contributions to online conversion attribution technologies. With a total of 5 patents to his name, he has made significant strides in enhancing the way businesses track and attribute user interactions across various platforms.
Latest Patents
Yimin Wu's latest patents include innovative methods and systems that improve online conversion attribution. One notable patent is the "Method and system for online conversion attribution," which outlines a system that utilizes a short uniform resource locator (URL) service. This system is designed to provide a cookie containing a short URL ID to a device and to facilitate the mapping of this ID to a social media ID through a user mapping service. This technology allows for accurate attribution of conversions on websites accessed via the device.
Another significant patent is the "Method and system for identifying users across mobile and desktop devices." This method involves obtaining identifiers from different devices and bridging them based on a probabilistic classifier's determination that they belong to a common user. This innovation enhances the accuracy of conversion attribution across multiple devices.
Career Highlights
Yimin Wu is currently employed at Twitter, Inc., where he applies his expertise in developing cutting-edge technologies for online user engagement and conversion tracking. His work has been instrumental in advancing the capabilities of digital marketing and analytics.
Collaborations
Yimin has collaborated with talented individuals such as Santosh Kumar Kancha and Xiaochuan Qin, contributing to the development of innovative solutions in the field of online attribution.
Conclusion
Yimin Wu's contributions to online conversion attribution reflect his commitment to innovation and excellence in technology. His patents not only enhance the understanding of user behavior but also provide valuable tools for businesses seeking to optimize their online presence.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.