The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 08, 2020

Filed:

Sep. 23, 2019
Applicant:

Twitter, Inc., San Francisco, CA (US);

Inventors:

Chinmoy Dutta, Mountain View, CA (US);

Santosh Kancha, Pleasanton, CA (US);

Junjun Li, Redwood City, CA (US);

Wanchen Lu, San Mateo, CA (US);

Milind Mahajan, Seattle, WA (US);

Sandeep Pandey, San Francisco, CA (US);

Xiaochuan Qin, Issaquah, WA (US);

Ameet Ranadive, San Francisco, CA (US);

Vibhor Rastogi, San Francisco, CA (US);

Shariq Rizvi, Mountain View, CA (US);

Abhishek Shrivastava, Santa Clara, CA (US);

Yimin Wu, Seattle, WA (US);

Lei Zhang, Sammamish, WA (US);

Ke Zhou, Walnut Creek, CA (US);

Assignee:

Twitter, Inc., San Francisco, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06Q 50/00 (2012.01); H04L 29/08 (2006.01);
U.S. Cl.
CPC ...
G06Q 30/0269 (2013.01); G06Q 30/0201 (2013.01); G06Q 30/0267 (2013.01); G06Q 50/01 (2013.01); H04L 67/02 (2013.01); H04L 67/22 (2013.01); H04L 67/306 (2013.01);
Abstract

A method for conversion attribution. The method includes obtaining a first identifier associated with a first device, obtaining a second identifier associated with a second device, bridging the first identifier and the second identifier based on a determination, made by a probabilistic classifier, that the first identifier and the second identifier are associated with a common user, and attributing, using the bridge, a conversion on a website accessed using the second device.


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