Location History:
- San Francisco, CA (US) (2016)
- Redwood City, CA (US) (2019 - 2020)
Company Filing History:
Years Active: 2016-2020
Title: Innovator Insights: Junjun Li and His Contributions to User Identification Technology
Introduction: Junjun Li is an accomplished inventor based in Redwood City, CA, who has made significant contributions to the field of user identification technology. With a portfolio of three patents, Junjun is known for his innovative methods that bridge the gap between mobile and desktop user experiences. His work continues to influence how companies attribute user conversions across different devices.
Latest Patents: Among Junjun's notable patents is a groundbreaking method and system for identifying users across mobile and desktop devices, specifically focusing on conversion attribution. This method comprises obtaining a first identifier linked to a first device and a second identifier associated with a second device. It employs a probabilistic classifier to determine if both identifiers correspond to a common user, subsequently attributing user conversion on a website accessed via the second device. This approach enhances the accuracy of tracking user interactions and conversions, significantly impacting digital marketing strategies.
Career Highlights: Junjun Li plays a pivotal role at Twitter, Inc., where he dedicates his expertise to advancing technology that improves user engagement and experience. His innovative mindset has allowed him to devise solutions that address the challenges of user identification in a multi-device landscape.
Collaborations: Junjun has collaborated with talented individuals, including his coworkers Chinmoy Dutta and Wanchen Lu, who contribute equally valuable insights and expertise to their projects. These collaborations foster a creative environment leading to innovative breakthroughs in their field.
Conclusion: Junjun Li's work exemplifies the essence of innovation in technology, particularly in user identification systems. His patents are not just academic achievements but practical solutions that enhance user experience and conversion tracking in digital environments. As he continues to innovate at Twitter, Inc., Junjun is sure to remain a key player in the evolution of technological advancements in user identification.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.