Company Filing History:
Years Active: 2010-2013
Title: The Innovations of Shuzhen Nong: Pioneering Contextual Advertising
Introduction
Shuzhen Nong is an accomplished inventor based in Bellevue, WA, with a notable track record of three patents to his name. His work primarily focuses on enhancing advertising systems, showcasing the integration of technology and creativity to improve user experience and advertiser efficiency.
Latest Patents
One of Shuzhen Nong's latest patents is titled "Generation of contextual image-containing advertisements." This innovative system generates tailored advertisements featuring images, carefully selected from an image-clip library based on various inputs from advertisers. The system incorporates feature-selection guidelines that recommend specific attributes, ensuring that the advertisements resonate with targeted audiences. Moreover, it intelligently suggests colors for the ads based on the surrounding webpage, creating a visually harmonious advertisement.
Another significant patent is "Advertising keyword cross-selling." This invention utilizes seed keywords to derive an expanded set of relevant keywords connected to specific advertisers. It employs advanced inverse lookup techniques to identify keywords related to advertisers while filtering out inappropriate terms. This process not only enhances the relevancy of search terms but also saves advertisers both time and financial resources, thereby improving revenue for search engines and advertisers alike.
Career Highlights
Shuzhen Nong currently works for Microsoft Technology Licensing, LLC, where his innovative contributions are instrumental in the company's advanced advertising technologies. His patents reflect a deep understanding of market needs and user preferences, making him a key player in the evolution of digital advertising.
Collaborations
During his career, Shuzhen has collaborated with notable colleagues, including Li Erran Li and Ying Li. These partnerships have proven beneficial in driving innovation forward and refining various technological approaches within the advertising domain.
Conclusion
Shuzhen Nong's inventive spirit and dedication to improving advertising technology have solidified his reputation as a forward-thinking inventor. His patents not only address current market challenges but also pave the way for future advancements in contextual advertising. Through his work at Microsoft Technology Licensing, LLC, he continues to influence the landscape of digital marketing, making advertising more effective and tailored for users.