Rohit Chhapolia

Title: Rohit Chhapolia: Innovator in Mobile Ad Optimization

Introduction

Rohit Chhapolia is a notable inventor based in Los Gatos, California. He has made significant contributions to the field of mobile advertising technology. His innovative work focuses on optimizing ad request fulfillment for mobile device applications.

Latest Patents

Rohit Chhapolia holds a patent titled "Optimization of ad request fulfillment for mobile device applications." This patent describes systems, methods, and computer-readable media designed to enhance the efficiency of ad request fulfillment. In one embodiment, the system receives an ad request from a mobile device and determines a first price point associated with the publisher of the ad request. The system then sends a bid request to ad servers, receives a first bid with a first bid amount, and determines if this bid amount is the highest. If the first price point is less than the first bid amount, the system sends both the first bid amount and the first price point to the mobile device. The mobile device is configured to relay this information to a publisher ad server, which then determines the winning bid amount.

Career Highlights

Rohit Chhapolia is currently employed at Amazon Technologies, Inc. His work at Amazon has allowed him to apply his expertise in mobile advertising and contribute to the company's innovative projects. His patent reflects his commitment to improving the efficiency of ad fulfillment processes in mobile applications.

Collaborations

Rohit has collaborated with talented individuals such as Vijay Sandeep Damodar Adapala and Matthew Hamilton Battles. These collaborations have likely enriched his work and contributed to the development of innovative solutions in the field.

Conclusion

Rohit Chhapolia is a prominent inventor whose work in mobile ad optimization has the potential to transform the advertising landscape. His patent demonstrates his innovative approach to solving complex problems in mobile technology.