Marc Cohen

Title: Innovations by Marc Cohen in Health Care Provider Engagement

Introduction

Marc Cohen is an accomplished inventor based in San Francisco, CA, with a focus on enhancing communication between pharmaceutical sales representatives and health care providers. He holds 2 patents that showcase his innovative contributions to the health care industry.

Latest Patents

Cohen's latest patents include "Systems and methods for health care provider engagement" and "Systems and methods for quantifying customer engagement." The first patent describes a health care provider engagement engine that utilizes machine learning algorithms to facilitate effective communication between pharmaceutical sales representatives and health care providers. This engine generates tailored messages for medical reps to send to HCPs, improving the quality of interactions. The second patent focuses on quantifying customer engagement by tracking and analyzing the actions of pharmaceutical representatives and health care providers. This system aims to eliminate confounding effects from inbound and outbound activities, providing pharma reps with better insights into which behaviors drive HCP engagement.

Career Highlights

Cohen's work at Aktana, Inc. has positioned him as a leader in the field of health care provider engagement. His innovative solutions have the potential to transform how pharmaceutical companies interact with health care professionals, ultimately improving patient care.

Collaborations

Cohen collaborates with talented individuals such as Gil Blustein and Jin Huang, contributing to a dynamic team focused on advancing health care communication technologies.

Conclusion

Marc Cohen's contributions to the field of health care provider engagement through his patents reflect his commitment to innovation and improving communication in the pharmaceutical industry. His work continues to influence how medical representatives engage with health care providers, paving the way for more effective interactions.