The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 12, 2022
Filed:
Aug. 28, 2019
Aktana, Inc., San Francisco, CA (US);
Marc Cohen, San Francisco, CA (US);
Anna Decker, San Francisco, CA (US);
AKTANA, INC., San Francisco, CA (US);
Abstract
A health care provider (HCP) engagement engine is disclosed. The HCP engagement engine facilitates effective communication between pharmaceutical sales representatives (pharma reps) and HCPs by tracking actions performed by pharma reps to sell products to HCPs, analyzing the actions, and eliminating confounding effects due to inbound and outbound activities. Inbound activities include behaviors performed by pharma reps to the HCPs, while outbound activities are taken by HCPs in response to the inbound activities. Reducing confounding allows the pharma reps to have better information about which behaviors best drive HCP engagement.