Company Filing History:
Years Active: 2010-2020
Title: The Innovative Mind of Kerem Tomak
Introduction
Kerem Tomak is a prominent inventor based in San Francisco, CA. He has made significant contributions to the field of advertising technology, holding a total of 6 patents. His work focuses on developing systems that enhance the efficiency and effectiveness of online advertising.
Latest Patents
One of his latest patents is a "Pay-per-action system for selling advertisements." This system introduces a pay-per-action (PPA) advertising model where advertisers report actions and compensate the advertising provider for each reported action. The payment structure is dynamic, allowing for adjustments based on the frequency of reported actions. Additionally, a one-time premium may be charged to advertisers, and a minimum action rate is established to promote accurate reporting.
Another notable patent is the "System and method for a data-driven meta-auction mechanism for sponsored search." This invention involves apparatuses, methods, and systems designed to optimize parameters of a learning algorithm to maximize the objective function of online keyword auctions. By simulating online keyword auctions based on historical data, the invention employs an adaptive learning algorithm to determine market reserve prices and optimize auction parameters through stochastic optimization methods.
Career Highlights
Kerem has worked with notable companies such as Yahoo! Inc. and Oath Inc. His experience in these organizations has allowed him to refine his skills and contribute to innovative projects in the tech industry.
Collaborations
Throughout his career, Kerem has collaborated with talented individuals, including Ramazan Demir and Jiaqi Jin. These partnerships have fostered a creative environment that has led to the development of groundbreaking technologies.
Conclusion
Kerem Tomak's contributions to advertising technology through his innovative patents and collaborations highlight his role as a leading inventor in the field. His work continues to influence the way online advertising operates, paving the way for future advancements.