Joseph Harlan Shoop

Title: Joseph Harlan Shoop: Innovator in Audience Segment Selection

Introduction

Joseph Harlan Shoop is an accomplished inventor based in Oakland, CA (US). He has made significant contributions to the field of user interface design, particularly in audience segment selection. With a total of 3 patents to his name, Shoop continues to push the boundaries of innovation in technology.

Latest Patents

Shoop's latest patents focus on enhancing user interaction through advanced graphical representations. One of his notable inventions is a user interface for selecting an audience segment from a pool of tracked entities. This interface is designed to assess the aggregate similarity of the audience segment to an archetypical audience. It displays a graphical representation that illustrates the relationship between a composite index for the audience segment and the audience segment size. The system receives user input indicating both the archetypical audience and the audience segment, allowing for the assembly of the audience segment. The composite index and the audience segment size associated with the audience segment are then determined and displayed to the user.

Career Highlights

Joseph Harlan Shoop is currently employed at Quantcast Corporation, where he applies his expertise in audience analytics and user interface design. His work has been instrumental in developing tools that enhance the understanding of audience dynamics in various applications.

Collaborations

Shoop has collaborated with notable colleagues, including Charles Sugnet and Paul G. Sutter. These partnerships have contributed to the advancement of innovative solutions in the field of audience segmentation.

Conclusion

Joseph Harlan Shoop is a prominent figure in the realm of audience segment selection, with a focus on creating user-friendly interfaces. His contributions through his patents and collaborations continue to shape the future of audience analytics.