This inventor holds 2 USPTO granted patents and 1 published patent application. Top assignee: Amazon Technologies, Inc.. Active years: 2021-2023.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile
Company Filing History:
Years Active: 2021-2023
Title: Innovations by Jose Antonio Medina-Peralta
Introduction
Jose Antonio Medina-Peralta is an accomplished inventor based in Huntington, NY (US). He has made significant contributions to the field of technology, particularly in advertising and content delivery systems. With a total of 2 patents, his work focuses on enhancing the efficiency of ad selection and bidding processes.
Latest Patents
One of his latest patents is titled "Simulating bid requests for content underdelivery analysis." This innovative system analyzes the causes of underdelivery for advertisements by processing properties of a query content item through a matching model. The system generates a bid request that includes a request for a report from the content server regarding ad selection decisions. This allows for a better understanding of why certain ads may not have been selected.
Another notable patent is the "Content bidding simulator." This computing device is designed to display content based on a set of rules for individual content campaigns. It utilizes parameters determined from a simulated budget and generates weighted bid traffic. The qualified bid requests derived from this process are then applied to content servers to secure slots for displaying content.
Career Highlights
Jose Antonio Medina-Peralta is currently employed at Amazon Technologies, Inc., where he continues to innovate and develop new technologies. His work has had a significant impact on the way advertisements are managed and delivered in the digital space.
Collaborations
Throughout his career, he has collaborated with talented individuals such as Yatin Sunil Deshpande and Binh D Vo. These collaborations have contributed to the advancement of his projects and the successful implementation of his inventions.
Conclusion
Jose Antonio Medina-Peralta is a notable inventor whose work in advertising technology has led to the development of innovative systems that improve ad selection and bidding processes. His contributions continue to shape the future of content delivery in the digital landscape.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile