The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 10, 2023
Filed:
Aug. 09, 2017
Amazon Technologies, Inc., Reno, NV (US);
Jose Antonio Medina-Peralta, Huntington, NY (US);
Yatin Sunil Deshpande, Jersey City, NJ (US);
Rouzbeh Ghafouri, New York, NY (US);
Binh D Vo, New York, NY (US);
Unmil Tambe, Somerset, NJ (US);
Amazon Technologies, Inc., Seattle, WA (US);
Abstract
An analysis system may receive a request to determine a cause of underdelivery for an ad ('query content item'). Properties of the query content item can be processed through a matching model to determine properties of a bid request, thereby generating a bid request. The generated bid request also includes a request for the content server to return a report in response to the bid request regarding ad selection decisions. The bid request may be submitted to the content server, which causes the content server to define a set of candidate content items and select at least one of the candidate content items to submit bids on behalf of in response to the bid request. The content server also provides a report in regarding ad selection decisions. Thus, if the query content item is one of the ads that were not selected, the report may include factors contributing to the query content item not being selected.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile