Jagannath Putrevu

Title: Innovations by Jagannath Putrevu

Introduction

Jagannath Putrevu is an accomplished inventor based in Sunnyvale, California. He has made significant contributions to the field of e-commerce through his innovative patents. With a total of three patents to his name, he has developed systems that enhance the efficiency of online advertising and product listings.

Latest Patents

Jagannath's latest patents include a "System for page type based advertisement matching for sponsored product listings on e-commerce websites." This system utilizes one or more processors and non-transitory computer-readable media to configure advertisements tailored to specific page types. It analyzes inputs to create merged data and generates a ranking for advertisements based on conversion probability. The system automatically designates the highest-ranked advertisement for optimal placement on a webpage.

Another notable patent is the "System for optimizing sponsored product listings for seller performance in an e-commerce marketplace." This system provides outputs of advertisements to consumer devices while receiving inputs on key performance indicators. It estimates click-through rates and optimizes revenue and advertisement spending based on these metrics.

Career Highlights

Jagannath Putrevu is currently employed at Walmart Apollo, LLC, where he continues to innovate in the realm of e-commerce. His work focuses on enhancing the performance of online advertisements and improving seller outcomes in competitive marketplaces.

Collaborations

Jagannath has collaborated with notable colleagues such as Shankara Bhargava Subramanya and Madhusudan Mathihalli. Their combined expertise contributes to the development of advanced systems that drive e-commerce success.

Conclusion

Jagannath Putrevu's innovative patents and contributions to e-commerce advertising demonstrate his commitment to enhancing online shopping experiences. His work continues to influence the industry and pave the way for future advancements.