Hideaki Haruta

Title: Innovations by Hideaki Haruta

Introduction

Hideaki Haruta is a notable inventor based in Tokyo, Japan. He has made significant contributions to the field of advertising technology. With a focus on developing innovative methods for determining advertising mediums, Haruta has secured a total of 2 patents.

Latest Patents

Haruta's latest patents include an "Advertising medium determination device and method therefor." This invention aims to provide objective advertisement plans by storing information that specifies target attribution. The device includes a target specifying information storage part that holds details for identifying the information delivery medium. Additionally, it features a search term storage part that records a searcher's ID, the timing of the search, and the terms used. The extraction part of the device segments the search timing chronologically and extracts relevant searcher IDs for each segment. Ultimately, the advertising medium data determination part identifies candidates for information delivery mediums based on the extracted data.

Career Highlights

Haruta is currently employed at Dentsu Inc., a leading advertising and public relations company. His work focuses on enhancing advertising strategies through innovative technological solutions.

Collaborations

Some of his notable coworkers include Satoshi Nishida and Shigetaka Yamakawa, who contribute to the collaborative efforts in advancing advertising technologies.

Conclusion

Hideaki Haruta's contributions to advertising technology through his patents demonstrate his innovative spirit and commitment to enhancing the effectiveness of advertising strategies. His work continues to influence the industry positively.