The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 16, 2013

Filed:

Dec. 06, 2011
Applicants:

Satoshi Nishida, Osaka, JP;

Shigetaka Yamakawa, Osaka, JP;

Mieko Sugihara, Osaka, JP;

Keita Manabe, Osaka, JP;

Jun Hasegawa, Osaka, JP;

Yutaka Kamoshita, Osaka, JP;

Hideaki Haruta, Tokyo, JP;

Yoshifumi Morita, Tokyo, JP;

Inventors:

Satoshi Nishida, Osaka, JP;

Shigetaka Yamakawa, Osaka, JP;

Mieko Sugihara, Osaka, JP;

Keita Manabe, Osaka, JP;

Jun Hasegawa, Osaka, JP;

Yutaka Kamoshita, Osaka, JP;

Hideaki Haruta, Tokyo, JP;

Yoshifumi Morita, Tokyo, JP;

Assignee:

Dentsu Inc., Tokyo, JP;

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
Abstract

It is also an object of the present invention to provide objective advertisement plan(s). The target specifying information storage partstores information for specifying target attribution including information for specifying information delivery medium of an object to contact with correspondently with searchers' id. The search term storage partcorrespondently stores a searcher's id, the timing of search, and the term used for the search. The extraction partextracts the timing of search for such search term for each searcher's id, segments the extracted search timing for each searcher's id into a predetermined number in chronological order and then extracts searcher's id belonging to each segment. The advertising medium data determination partextracts information on candidate of information delivery medium for the each segment from the extracted each searcher's id using information for specifying a target and determines candidate(s) of information delivery medium from the extracted candidate of information delivery medium.


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