Location History:
- Palo Alto, CA (US) (2012 - 2015)
- Mountain View, CA (US) (2016 - 2019)
Company Filing History:
Years Active: 2012-2019
Title: Gregory J Friedman: Innovator in Advertisement Technology
Introduction
Gregory J Friedman is a notable inventor based in Mountain View, CA (US). He has made significant contributions to the field of advertisement technology, holding a total of 6 patents. His work focuses on enhancing user experience and optimizing revenue sharing in digital advertising.
Latest Patents
Friedman's latest patents include innovative solutions such as user-based ad ranking. This patent modifies advertisement quality measures, like predicted click-through rates, according to a user's preferences related to specific domains. Another significant patent is for managing revenue sharing bids. This invention involves receiving a bid for a content slot from a content provider, determining if it is a winning bid, and logging presentation details. It also includes a mechanism for charging the content provider based on user actions related to the presented content.
Career Highlights
Gregory J Friedman is currently employed at Google Inc., where he continues to develop cutting-edge technologies in the advertising sector. His work has been instrumental in shaping how advertisements are tailored to user preferences and how revenue is shared among content providers.
Collaborations
Some of his notable coworkers include Khanh B Nguyen and Ralph U Gasser, who contribute to the innovative environment at Google Inc.
Conclusion
Gregory J Friedman stands out as a key figure in advertisement technology, with a focus on user-centric solutions and effective revenue management. His contributions continue to influence the digital advertising landscape significantly.