Company Filing History:
3 out of 28 
2 out of 2 
1 out of 3 Years Active: 1997-2024
Title: Innovations of Geoffrey P Coco
Introduction
Geoffrey P Coco is an accomplished inventor based in Seattle, WA, with a remarkable portfolio of eight patents. His work primarily focuses on enhancing advertising technologies and digital shelf displays, showcasing his innovative approach to solving complex problems in these fields.
Latest Patents
Coco's latest patents include "Systems, methods and articles to facilitate interoperability between advertising inventory channels." This invention outlines a marketplace system that allows buyers and sellers to trade linear mediacast advertisement inventory programmatically at various levels, including local, national, and worldwide. The system features a seller-controlled marketplace that connects sellers with buyers and provides revenue management tools to optimize yields across both direct and programmatic channels. Additionally, the advertisement inventory is organized as canonical inventory units, grouping similar advertisement slots together. Another significant patent is "Systems and methods for digital shelf display," which provides methods for quantifying item performance on a digital shelf. This method involves calculating a value associated with shelf share, determining factors for calculating a performance score, and utilizing a trained machine learning algorithm to generate and display this score on a graphical user interface.
Career Highlights
Throughout his career, Geoffrey P Coco has made significant contributions to the field of advertising technology. He has worked with notable companies such as WideOrbit Inc. and Onadime, Inc., where he has applied his expertise to develop innovative solutions that enhance advertising efficiency and effectiveness.
Collaborations
Coco has collaborated with talented professionals in his field, including Tyler Wallace Box and Brian M Burdick. These collaborations have likely contributed to the success of his innovative projects and patents.
Conclusion
Geoffrey P Coco's contributions to advertising technology and digital shelf displays highlight his innovative spirit and dedication to improving industry standards. His patents reflect a deep understanding of market needs and technological advancements, making him a notable figure in the realm of invention.