Company Filing History:
Years Active: 2019-2024
Title: The Innovative Contributions of Edmond Wong
Introduction
Edmond Wong is a notable inventor based in New York, NY (US), recognized for his significant contributions to the field of media measurement and audience analytics. With a total of eight patents to his name, Wong has developed innovative methods and apparatuses that enhance the understanding of audience demographics and media consistency.
Latest Patents
Among his latest patents, Wong has introduced methods and apparatus to estimate census level impressions and unique audience sizes across demographics. This invention involves determining cross-demographic total census parameter values based on third-party impression counts and audience sizes. It includes selecting upper and lower bound constraints to accurately estimate census-level audience sizes and impression counts. Another significant patent focuses on estimating media audience consistency. This invention utilizes a record manager to access media measurement data from various media monitors and calculates a consistency metric based on the exposure of panelists to broadcasts.
Career Highlights
Wong is currently employed at The Nielsen Company (US), LLC, where he applies his expertise in media measurement. His work has been instrumental in advancing the methodologies used to analyze audience behavior and media effectiveness. His innovative approaches have positioned him as a key figure in the industry.
Collaborations
Wong collaborates with talented professionals such as Ludo Daemen and Jonathan Lee Sullivan, contributing to a dynamic team focused on pushing the boundaries of media analytics.
Conclusion
Edmond Wong's contributions to the field of media measurement through his patents and innovative methods have made a significant impact on how audience data is analyzed and understood. His work continues to influence the industry and drive advancements in audience measurement technologies.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.