Company Filing History:
Years Active: 2015-2025
Title: Brian C DeFrancesco: Innovator in Internet Technology
Introduction
Brian C DeFrancesco is a notable inventor based in Trabuco Canyon, California. He has made significant contributions to the field of internet technology, holding a total of 10 patents. His work focuses on enhancing the way households interact with online content and measurement systems.
Latest Patents
One of his latest patents is titled "Internet connected household identification for online measurement and dynamic content delivery." This invention provides a method and system to identify an internet-connected household (ICH) by receiving an Internet Protocol (IP) address at an internet entity. The system determines whether device activity from the IP address exceeds a defined activity threshold and whether the IP assignment age is greater than a defined threshold age. Based on these determinations, the IP address can be identified as belonging to an ICH. Additionally, GPS coordinates are received from a device, allowing the identification of a physical address based on the GPS, which is then mapped to the IP address.
Another significant patent is "Connected/affiliated household targeting." This invention offers a method, system, apparatus, and computer program product that utilizes household connections. A device is associated with a primary household, which is connected to one or more additional households. Identification information for these additional households is stored within a primary household profile. Media content is then targeted based on data associated with both the primary and connected households.
Career Highlights
Brian has worked with several companies throughout his career, including Viant Technology LLC and Vindico, LLC. His experience in these organizations has allowed him to develop and refine his innovative ideas in the realm of internet technology.
Collaborations
Some of his notable coworkers include Timothy Charles Vanderhook and Christopher J Vanderhook. Their collaborations have contributed to the advancement of projects that leverage internet connectivity and household data.
Conclusion
Brian C DeFrancesco is a prominent inventor whose work in internet technology has led to significant advancements in household connectivity and content delivery. His patents reflect a deep understanding of the intersection between technology and everyday life.