Company Filing History:
Years Active: 2021-2025
Title: Brett King: Innovator in Automated Advertisement Technologies
Introduction
Brett King, based in Bexley, GB, is a notable inventor with a focus on revolutionizing the advertising landscape through innovative technology. With a total of 2 patents to his name, he has made significant contributions to automated advertisement creation and augmented reality applications.
Latest Patents
Brett King’s latest innovations include two key patents. The first is for an "Automated video advertisement creation" system, which describes methods to automate the generation of advertisements. Using a self-service user interface, advertisers can easily provide digital assets to create video advertisements without needing extensive input. This system allows advertisers to upload video files, choose templates, select genres, and configure text inputs—all streamlined to enhance efficiency.
His second patent focuses on "Augmented reality in-application advertisements." This invention involves dynamically generating ads tailored to user preferences and the specific capabilities of the device running the application. By selecting content items based on user behavior and application access permissions, this system aims to deliver more relevant advertising experiences to users on devices like smartphones and tablets.
Career Highlights
Brett King is currently working at Vungle, Inc., a company dedicated to delivering high-quality advertising solutions in mobile applications. His role there positions him at the forefront of merging technology with marketing, allowing him to explore and innovate upon concepts that enhance customer engagement and advertisement efficacy.
Collaborations
While working at Vungle, Brett collaborates with talented professionals, including colleagues James Lashmar and Helen Maxwell. These partnerships foster an environment of creativity and innovation, enabling the development of cutting-edge advertisement technologies.
Conclusion
Through his inventive spirit and technical expertise, Brett King continues to make strides in automated advertisement technologies. His patents reflect a commitment to enhancing the advertising experience through innovation, paving the way for future developments in the industry.