Company Filing History:
Years Active: 2014-2021
Title: Innovator Spotlight: Bita Gorjiara
Introduction
Bita Gorjiara, a talented inventor based in Sunnyvale, California, has made significant contributions to technology through her innovative work. With a remarkable portfolio of six patents, she has demonstrated her expertise in developing techniques that improve content delivery and user targeting.
Latest Patents
Among her latest patents, one notable invention is focused on "Automatically generating targeting templates for content providers." This patent outlines techniques for automatically generating targeting templates. In her approach, multiple sets of targeting criteria are identified from different content providers, leading to the creation of clusters of these criteria. For each identified cluster, a targeting template is generated based on the relevant criteria. Additionally, another technique presented in her patent addresses the identification of multiple users, where she identifies and compiles attribute-value pairs to create a comprehensive targeting template for user selection.
Another significant patent by Bita is related to "Race condition avoidance in a multi-database environment." This invention provides methods to prevent race conditions within content delivery systems by identifying multiple content delivery campaigns that may be influenced by specific remappings of identifiers. Through her innovative approach, she enables a seamless update and storage of targeting data associated with various campaigns.
Career Highlights
Bita Gorjiara is currently engaged with Microsoft Technology Licensing, LLC, where she applies her engineering and inventive skills to enhance technology solutions. Her ability to innovate within a corporate environment showcases her commitment to advancing the field of technology.
Collaborations
In her pursuit of innovation, Bita collaborates with esteemed colleagues, including Gururaj Seetharama and Luke Kopakowski. These collaborations are indicative of her integration within a talented team, driving impactful projects forward in the tech industry.
Conclusion
Bita Gorjiara's contributions to technology through her patents reflect her innovative spirit and technical acumen. As she continues to develop advanced solutions in content delivery and user targeting, her work at Microsoft Technology Licensing, LLC, positions her as an influential figure in the realm of technological advancements. Her journey serves as an inspiration for aspiring inventors and innovators in the industry.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.