Angshuman Guha

Title: Innovations by Angshuman Guha

Introduction

Angshuman Guha is a notable inventor based in Los Gatos, CA (US). He has made significant contributions to the field of technology, particularly in online advertisement bidding and document scoring systems. With a total of 5 patents to his name, Guha continues to push the boundaries of innovation.

Latest Patents

One of his latest patents is titled "Risk premiums for conversion-based online advertisement bidding." This invention allows advertisers to specify a conversion-based bid for an ad's conversion event. If a conversion event occurs, the effective conversion-based bid can be adjusted by a risk premium associated with the ad. This innovative approach enables advertisers to optimize their bidding strategies effectively. Another significant patent is "Systems and methods for scoring documents." This system generates a score for a document based on various factors, including best seller list information, circulation data, publisher and author sales information, user behavior, and link-based scores of related web documents. These advancements showcase Guha's ability to integrate complex data into practical applications.

Career Highlights

Angshuman Guha is currently employed at Google Inc., where he continues to develop innovative solutions that enhance online advertising and document management. His work at Google has positioned him as a key player in the tech industry, contributing to the company's reputation for cutting-edge technology.

Collaborations

Some of his notable coworkers include Lauren M Baptist and Abhinay Sharma. Their collaboration fosters a creative environment that encourages the development of groundbreaking technologies.

Conclusion

Angshuman Guha's contributions to technology through his patents reflect his innovative spirit and dedication to advancing the field. His work continues to influence the way online advertising and document scoring are approached, making him a significant figure in the industry.