This inventor holds 7 USPTO granted patents and 1 published patent application. Top assignees: The Nielsen Comapny (US), LLC, The Nielson Company (US), LLC. Active years: 2019-2024.
Company Filing History:
6 out of 2,259 
1 out of 22 Years Active: 2019-2024
Title: Innovations of Inventor XiaoTing Liang
Introduction
XiaoTing Liang is a notable inventor based in Hoboken, NJ (US). She has made significant contributions to the field of audience measurement and television program analysis. With a total of 7 patents to her name, her work has had a considerable impact on how viewing behaviors are understood and analyzed.
Latest Patents
One of her latest patents is focused on estimating the volume of switching among television programs for an audience measurement panel. This invention discloses an apparatus designed to determine the volume of switching (VoS) among television programs by examining first and second viewing data associated with different time periods. The method identifies a set of panelists represented in both data sets and estimates the VoS based on specific thresholds.
Another significant patent involves clustering television programs based on viewing behavior. This apparatus compares program ratings to corresponding network ratings to determine adjusted viewing data during a monitoring interval. It clusters programs into groups based on distances between pairs of programs, providing valuable insights into audience preferences.
Career Highlights
XiaoTing Liang has worked with prominent companies such as The Nielsen Company, LLC. Her experience in these organizations has allowed her to develop innovative solutions that enhance audience measurement techniques.
Collaborations
Throughout her career, she has collaborated with notable colleagues, including Jingsong Cui and Scott John Sereday. These partnerships have contributed to her success and the advancement of her inventions.
Conclusion
XiaoTing Liang's contributions to the field of audience measurement and television program analysis are noteworthy. Her innovative patents reflect her expertise and commitment to enhancing the understanding of viewing behaviors.