Company Filing History:
Years Active: 2019-2021
Title: Wenchang Zhou: Innovator in Online Conversion Attribution
Introduction
Wenchang Zhou is a notable inventor based in San Francisco, CA. He has made significant contributions to the field of online conversion attribution, holding a total of 3 patents. His work focuses on enhancing the efficiency and accuracy of online marketing strategies.
Latest Patents
One of Wenchang Zhou's latest patents is a method and system for online conversion attribution. This innovative system includes a short uniform resource locator (URL) service that, upon receiving a short URL from a device, provides a cookie containing a short URL ID to the device. Additionally, it offers a short URL descriptor that includes the short URL ID to a user mapping service. The user mapping service is designed to receive both the short URL descriptor and a social media descriptor, which includes a social media ID. It then maps the short URL ID to the social media ID using the provided descriptors and attributes a conversion on a website accessed via the device based on the receipt of the short URL ID.
Career Highlights
Wenchang Zhou is currently employed at Twitter, Inc., where he continues to develop innovative solutions in the realm of online marketing. His expertise in online conversion attribution has positioned him as a valuable asset to the company.
Collaborations
Wenchang has collaborated with notable colleagues such as Shariq Rizvi and Ameet Ranadive, contributing to various projects that enhance the functionality of online marketing tools.
Conclusion
Wenchang Zhou's contributions to online conversion attribution demonstrate his commitment to innovation in the digital marketing space. His patents reflect a deep understanding of technology and its application in improving online user experiences.