Company Filing History:
Years Active: 2016-2019
Title: Innovations in Advertising: The Work of Inventor Wayne Chan
Introduction: Wayne Chan, an accomplished inventor based in Millbrae, California, holds three patents that focus on cutting-edge advertising technologies. His work primarily involves systems that enhance the delivery of advertisements to devices, paving the way for a more interactive and user-centric advertising experience.
Latest Patents: Wayne Chan's latest patents include innovative methods for determining advertising services. One of his notable inventions is a system that predicts ad delivery to a device by generating a predictive ad request before an anticipated ad play event. This forward-thinking approach ensures that advertisements, sourced from either an ad store or an advertising exchange, are stored on the device in advance for optimal playback. Importantly, his systems evaluate available bandwidth to ascertain if an ad from an external source will yield a higher user engagement compared to cached ads. Another significant patent describes methods for configuring devices to receive advertisements either directly from an ad store or through an advertising exchange that features third-party participants.
Career Highlights: Wayne Chan has made notable contributions to the field of advertising technology during his career at Vungle, Inc. His innovative mindset and dedication have led to the development of systems that streamline the advertising delivery process, showcasing his role as a leader in advertising solutions.
Collaborations: Throughout his career, Wayne has collaborated with esteemed colleagues such as Arvind Gupta and Raymond Myers. Together, they have contributed to advancements in advertising technology that benefit both consumers and advertisers, emphasizing teamwork in achieving significant innovations.
Conclusion: As an inventor, Wayne Chan continues to leave a mark on the advertising landscape through his patents and contributions at Vungle, Inc. His innovative systems and methods for delivering advertisements demonstrate the potential for technology to transform the way advertisers engage with consumers while optimizing the user experience.