Company Filing History:
Years Active: 2020
Title: The Innovations of Waitat Peter Poon: Tracking User Interactions with Content
Introduction: Waitat Peter Poon, an inventive mind based in Milpitas, California, has made his mark in the technology landscape through his innovative approach to tracking user interactions with digital content. With a focus on both sponsored and unsponsored content, his single patent showcases a critical advancement in analytics and marketing effectiveness.
Latest Patents: Poon holds a patent for "Tracking Interaction with Sponsored and Unsponsored Content." This patent details methods, systems, and apparatuses designed for tracking how users interact with various types of content. In his invention, he outlines a method that includes receiving a tracking event packet that contains data fields such as packet identification, tracking event identifiers, and advertiser identifications. His innovation allows for the aggregation of non-duplicate tracking event packets, which can then be transferred to databases for analytics and billing purposes, improving the efficiency of marketing campaigns.
Career Highlights: Currently, Poon is associated with Microsoft Technology Licensing, LLC, where he contributes to the development of advanced technological solutions. His work reflects a keen understanding of both user behavior and the advertising landscape, making him a valuable asset to his organization.
Collaborations: Poon collaborates with remarkable talents in his field, including colleagues Qi Liu and Yawen Wei. Together, they leverage their expertise to enhance the effectiveness of tracking user interactions, leading to improved marketing insights and strategies.
Conclusion: Waitat Peter Poon represents the innovative spirit of modern technology, particularly in the realm of user interaction tracking. With his patent, he has opened new avenues for understanding content engagement and optimizing advertising efforts. As the digital landscape evolves, contributions from inventors like Poon will continue to shape the way businesses interact with their audiences.