This inventor holds 3 USPTO granted patents. Top assignee: Hulu, LLC. Active years: 2014-2016.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile
Company Filing History:
Years Active: 2014-2016
Title: Innovations by Tony T Zhang
Introduction
Tony T Zhang is an accomplished inventor based in San Diego, CA. He has made significant contributions to the field of online video advertising through his innovative patents. With a total of 3 patents, Zhang has developed systems that enhance the efficiency of ad inventory management and estimation of unique impressions in streaming video systems.
Latest Patents
One of Zhang's latest patents is an ad inventory management system. This system accurately estimates ad inventory in an online video streaming environment by handling interdependencies among targeted attributes. The process involves determining a probability distribution of samples taken from electronic data records of ad impressions. It also populates an electronic data structure with data relating to different combinations of targeted attributes and their corresponding forecasted number of available impressions.
Another notable patent is focused on estimating unique impressions in an online video distribution system. This invention defines parameters for an ad campaign and determines the desired number of ad impressions. A computer system utilizes historical data to establish a discrete probability distribution of video advertising segments. The system then samples this distribution to estimate the number of unique client devices and, consequently, the unique ad impressions for the campaign.
Career Highlights
Tony T Zhang is currently employed at Hulu, LLC, where he applies his expertise in video advertising technology. His work has significantly impacted the way ad inventory is managed and estimated in the streaming industry.
Collaborations
Zhang collaborates with Wing Chit Mak, contributing to the innovative projects at Hulu, LLC. Their combined efforts aim to enhance the effectiveness of advertising strategies in the competitive landscape of online video streaming.
Conclusion
Tony T Zhang's contributions to the field of online video advertising through his patents demonstrate his innovative spirit and technical expertise. His work continues to shape the future of ad inventory management and impression estimation in the digital landscape.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile