Company Filing History:
Years Active: 2011-2014
Title: Innovations of Taber B Noble
Introduction
Taber B Noble is an accomplished inventor based in Palos Verdes Estates, California. He has made significant contributions to the field of advertising technology, holding a total of 2 patents. His work focuses on enhancing user experience through targeted advertising methods.
Latest Patents
One of Noble's latest patents is titled "Time shifted targeted advertisements based upon user profiles." This invention presents methods and systems for time-shifting advertising to improve advertisement targeting. The exemplary method involves generating a private profile based on a user's play history and selecting predetermined advertisements that align with this profile. The advertisements are then played alongside the program, ensuring a tailored viewing experience.
Another notable patent is the "Daypart based navigation paradigm." This invention provides a method and apparatus for delivering media program information to users. It allows users to navigate through a menu guide segmented by dayparts, presenting media information that is likely to interest them. This innovative approach enhances the efficiency of display space and improves user navigation.
Career Highlights
Taber B Noble is currently associated with The DirecTV Group, Inc., where he continues to develop innovative solutions in the media and advertising sectors. His work has significantly impacted how advertisements are targeted and presented to users.
Collaborations
Noble has collaborated with Gary M Lehto, contributing to the advancement of advertising technologies and media navigation systems.
Conclusion
Taber B Noble's contributions to advertising technology through his innovative patents demonstrate his commitment to enhancing user experiences. His work continues to influence the industry, paving the way for more effective advertising strategies.