Company Filing History:
Years Active: 2019-2021
Title: Sy Bor Wang: Innovator in Online Ad Distribution
Introduction
Sy Bor Wang is a notable inventor based in Menlo Park, California. He has made significant contributions to the field of online advertising through his innovative patents. With a total of two patents to his name, Wang has developed systems and methods that enhance the efficiency of online ad distribution.
Latest Patents
Wang's latest patents focus on methods for determining targeting parameters and bids for online ad distribution. These patents disclose systems and methods for distributing online ads with electronic content according to online ad request targeting parameters. One embodiment of this technique involves placing online test ads across multiple online ad request dimensions and tracking a performance metric for these ads. The performance of the online ad request dimensions is estimated based on the tracking of the performance metric for the online test ads. Consequently, online ad request targeting parameters are established for spending a budget of a campaign to place online ads in response to specific online ad requests. Online ads are then distributed based on these targeting parameters.
Career Highlights
Sy Bor Wang is currently employed at Adobe, Inc., where he continues to innovate in the realm of online advertising. His work has had a substantial impact on how companies approach ad distribution and targeting.
Collaborations
Wang has collaborated with notable coworkers such as Deepak Pai and Trung T Nguyen, contributing to the advancement of technology in online advertising.
Conclusion
Sy Bor Wang is a prominent figure in the field of online ad distribution, with innovative patents that enhance advertising strategies. His contributions at Adobe, Inc. and collaborations with other professionals underscore his importance in the industry.