Location History:
- Bengaluru, IN (2014 - 2017)
- Whitefield Bangalore, IN (2015 - 2020)
Company Filing History:
Years Active: 2014-2020
Title: Sumit Kumar Sanghai: Innovator in Advertisement Technology
Introduction
Sumit Kumar Sanghai is a prominent inventor based in Bengaluru, India. He has made significant contributions to the field of advertisement technology, holding a total of six patents. His innovative work focuses on enhancing the creative development of advertisements through advanced systems and methods.
Latest Patents
One of Sumit's latest patents involves the generation of advertisements. This invention assists users in creatively developing advertisements by converting successful advertisements into templates for new creations. The system suggests advertisements based on the type of content the user is promoting. For instance, it includes display criteria that define when an advertisement may be shown, such as specific keywords that trigger its display. Successful advertisements for given display criteria are depersonalized and transformed into templates, which can be utilized during the creation of new advertisements as suggested content.
Another notable patent addresses ranking suggestions based on user attributes. This method involves ranking suggestions for user input based on various attributes associated with the user. By matching user profile attributes to those of a suggestion, the system ranks the suggestion based on bias measures linked to the matched attributes. This implementation aims to enhance the relevance of suggestions provided to users.
Career Highlights
Sumit Kumar Sanghai is currently employed at Google Inc., where he continues to innovate in the field of advertisement technology. His work at Google has allowed him to collaborate with other talented individuals in the industry.
Collaborations
Some of Sumit's notable coworkers include Pranav Tiwari and Mayur Dhondu Datar. Their collaborative efforts contribute to the advancement of technology in the advertisement sector.
Conclusion
Sumit Kumar Sanghai is a distinguished inventor whose work in advertisement technology has led to the development of innovative systems and methods. His contributions are shaping the future of how advertisements are created and displayed.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.