Company Filing History:
Years Active: 2022-2024
Title: Sreeram Ramji: Innovator in Advertising Technology
Introduction
Sreeram Ramji is a notable inventor based in Champaign, IL (US), recognized for his contributions to advertising technology. With a total of five patents to his name, he has made significant strides in the field of smart attribution evaluation and conversion tracking.
Latest Patents
Among his latest patents, Sreeram has developed a method and system for identifying recipients of a reward associated with a conversion. This innovative approach involves obtaining information related to an operational smart attribution evaluation package (SAEP) posted on a platform. The method parses the SAEP to extract a conversion parameter and generates a claim for the conversion based on this parameter and related advertisement information. Additionally, he has created a method for evaluating a conversion, which includes extracting meta-information such as a conversion parameter and a reward. This method processes claims from various entities and selects the most relevant claim based on the conversion parameter.
Career Highlights
Sreeram Ramji currently works at Yahoo Ad Tech LLC, where he applies his expertise in advertising technology. His work focuses on enhancing the efficiency of advertising systems and ensuring that rewards are accurately allocated based on conversions.
Collaborations
Sreeram collaborates with talented individuals such as Yugandhar Reddy Boyapally and Janith Kaiprath Valiyalappil, contributing to innovative projects within the company.
Conclusion
Sreeram Ramji's work in advertising technology exemplifies the impact of innovation in the digital marketing landscape. His patents reflect a commitment to improving the methods of tracking and rewarding conversions, showcasing his role as a key player in this evolving field.