The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 14, 2024

Filed:

Dec. 05, 2022
Applicant:

Yahoo Ad Tech Llc, Dulles, VA (US);

Inventors:

Yugandhar Reddy Boyapally, Champaign, IL (US);

Janith Kaiprath Valiyalappil, Urbana, IL (US);

Sreeram Ramji, Champaign, IL (US);

Rajesh Lalwani, Champaign, IL (US);

Tianyuan Zhang, Urbana, IL (US);

Assignee:

YAHOO AD TECH LLC, Dulles, VA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2023.01); G06F 40/295 (2020.01); G06Q 30/0251 (2023.01); G10L 25/03 (2013.01); G10L 25/48 (2013.01);
U.S. Cl.
CPC ...
G06Q 30/0251 (2013.01); G06F 40/295 (2020.01); G10L 25/03 (2013.01); G10L 25/48 (2013.01);
Abstract

The present teaching relates to method and system for evaluating a conversion. The method extracts meta-information including a conversion parameter and a reward. The meta-information corresponds to a conversion associated with an advertisement displayed previously by a plurality of entities. The method receives a plurality of claims for the conversion from one or more entities, and selects a claim corresponding to an entity from the plurality of claims based on the conversion parameter and information included in the plurality of claims. Further, the method transmits information related to the selected claim.


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