Sneha Gupta

Title: Sneha Gupta: Innovator in Household Product Recommendations

Introduction

Sneha Gupta is a prominent inventor based in Mountain View, California. She has made significant contributions to the field of product recommendation systems, particularly focusing on household characteristics. With a total of four patents to her name, Gupta's work is at the intersection of technology and consumer needs.

Latest Patents

One of Gupta's latest patents is titled "Methods and systems for determining household characteristics." This innovative system and method recommend products based on the characteristics of a customer's household. It associates age-dependent products with developmental stages on a universal developmental scale. The system determines a subset of age-dependent products based on prior engagements by the customer's household. By performing Gaussian mixture modeling or multivariate kernel density estimation, the system can ascertain the number and ages of juveniles in the household, allowing for tailored product recommendations.

Another notable patent is "Systems and methods for benefit affinity using trained affinity models." This patent describes systems and methods that utilize a classification model and a ranking model. A user identifier is received, and a user profile is generated, which includes various user features. The profile is classified using a trained classification model, and a set of communication elements is ranked based on a trained ranking model. This process culminates in generating an electronic communication that includes interface elements selected from the ranked set.

Career Highlights

Sneha Gupta currently works at Walmart Apollo, LLC, where she continues to innovate in the realm of product recommendations. Her work has garnered attention for its practical applications in enhancing consumer experiences.

Collaborations

Gupta collaborates with talented individuals such as Kannan Achan and Yokila Arora, contributing to a dynamic work environment that fosters innovation.

Conclusion

Sneha Gupta's contributions to the field of household product recommendations demonstrate her commitment to leveraging technology for consumer benefit. Her innovative patents reflect a deep understanding of user needs and market trends.