Sejal Pachisia

Title: Sejal Pachisia: Innovator in Campaign Impact Assessment

Introduction

Sejal Pachisia is an accomplished inventor based in Palo Alto, California. He has made significant contributions to the field of advertising and media campaign assessment through his innovative patent.

Latest Patents

Sejal Pachisia holds a patent for the invention titled "Synthetic control generation and campaign impact assessment apparatuses, methods and systems." This patent, referred to as the SYNTHETIC CONTROL GENERATION AND CAMPAIGN IMPACT ASSESSMENT APPARATUSES, METHODS AND SYSTEMS ('SCG'), provides a platform that is configurable to evaluate the efficacy and return on investment of advertising and other media campaigns. The system is designed to recommend actions for improvement based on the evaluation. It considers multi-faceted campaigns, including internet advertising, television advertising, radio advertising, print advertising, social media publication, and product placement, in relation to global metric behaviors and patterns.

Career Highlights

Sejal Pachisia is currently employed at Quantifind, Inc., where he continues to develop innovative solutions in the realm of media and advertising. His work focuses on enhancing the effectiveness of campaigns through data-driven insights.

Collaborations

Sejal collaborates with talented individuals such as Vineet Goel and Jen Liu, who contribute to the innovative environment at Quantifind, Inc.

Conclusion

Sejal Pachisia's contributions to the field of campaign impact assessment demonstrate his commitment to innovation and effectiveness in advertising. His work continues to influence how media campaigns are evaluated and improved.