Company Filing History:
Years Active: 2014
Title: Scott M Benoit: Innovator in Interactive Advertising
Introduction
Scott M Benoit is an accomplished inventor based in Los Angeles, CA. He has made significant contributions to the field of interactive advertising, particularly through his innovative patent. His work focuses on enhancing user experience in media presentation systems.
Latest Patents
Scott M Benoit holds a patent for "Advertisements for use in a program guide." This patent describes row advertisements designed to aid users in navigating a media presentation system. The invention includes a program guide that lists multiple programs, with an interactive advertisement positioned within the list. This allows users to manipulate the advertisement, which is associated with one of the programs listed.
Career Highlights
Scott is currently employed at The DirecTV Group, Inc., where he continues to develop innovative solutions in the media and advertising space. His work has been instrumental in bridging the gap between content and advertising, creating a more engaging experience for users.
Collaborations
Scott has collaborated with notable colleagues, including David P Green and Joy A Arai. Their combined expertise contributes to the advancement of interactive technologies in advertising.
Conclusion
Scott M Benoit is a pioneering inventor whose work in interactive advertising has the potential to transform user engagement in media systems. His innovative patent reflects a commitment to enhancing the way advertisements are integrated into program guides.