The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 18, 2014

Filed:

Aug. 01, 2007
Applicants:

David P. Green, Castaic, CA (US);

Joy A. Arai, Palos Verdes Peninsula, CA (US);

Scott M. Benoit, Los Angeles, CA (US);

Eric J. Bennett, Los Angeles, CA (US);

Robert A. Bergman, Redondo Beach, CA (US);

Tommi Iten, Redondo Beach, CA (US);

Chris Roy, Los Angeles, CA (US);

Tyson L. Wintibaugh, Marina del Rey, CA (US);

Inventors:

David P. Green, Castaic, CA (US);

Joy A. Arai, Palos Verdes Peninsula, CA (US);

Scott M. Benoit, Los Angeles, CA (US);

Eric J. Bennett, Los Angeles, CA (US);

Robert A. Bergman, Redondo Beach, CA (US);

Tommi Iten, Redondo Beach, CA (US);

Chris Roy, Los Angeles, CA (US);

Tyson L. Wintibaugh, Marina del Rey, CA (US);

Assignee:

The DIRECTV Group, Inc., El Segundo, CA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 3/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

Row advertisements for use in a program guide are described. An example includes a program guide to aid a user navigate a media presentation system; a list of entries to represent a plurality of programs; an advertisement positioned within the list of entries, wherein the advertisement is interactive to allow a user to manipulate the advertisement, and wherein the advertisement is associated with one of the plurality of programs.


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