Puneet Mohan Sangal

Title: Innovations by Puneet Mohan Sangal

Introduction

Puneet Mohan Sangal is an accomplished inventor based in Sunnyvale, CA. He has made significant contributions to the field of online advertising technology, holding a total of 3 patents. His work focuses on enhancing user engagement and improving the quality of sponsored content.

Latest Patents

One of his latest patents is a filtering machine for sponsored content. This innovative machine receives sponsored content and filters it according to a quality metric generated by quality model circuitry. The quality model circuitry produces the quality metric based on historical feedback about other sponsored content and various quality factors. This allows the filtering machine to effectively serve the sponsored content to user devices for display. Another notable patent involves generating actionable suggestions for improving user engagement with online advertisements. In this system, an advertisement is analyzed, and its features are extracted to provide the advertiser with a quality rating based on predicted user engagement factors. The system also offers suggestions for improvements, which can enhance the expected dwell time and conversion rate of the advertisement.

Career Highlights

Puneet has worked with prominent companies such as Oath Inc. and Verizon Media Inc. His experience in these organizations has allowed him to develop and refine his innovative ideas in the realm of online advertising.

Collaborations

Throughout his career, Puneet has collaborated with talented individuals, including Mounia Lalmas and Suleyman Cetintas. These collaborations have contributed to the advancement of his projects and innovations.

Conclusion

Puneet Mohan Sangal's contributions to the field of online advertising through his patents demonstrate his commitment to innovation and improving user experiences. His work continues to influence the industry and pave the way for future advancements.