Company Filing History:
Years Active: 2013
Title: The Innovative Mind of Peter Ciccolo
Introduction: Peter Ciccolo, an accomplished inventor based in Sunnyvale, California, has made significant contributions to the field of query-based advertising. With one patent to his name, he has demonstrated a keen understanding of technology and marketing dynamics.
Latest Patents: Peter holds a patent for "Systems and methods for query expansion in sponsored search." This invention is focused on improving the effectiveness of query-based advertising content. The approach involves receiving a web query and generating an advertisement query based on relationships such as the query to advertisement relationship, a query to feature vector relationship, or a rewritten query vector. The ultimately selected advertisement is tailored based on this generated ad query, highlighting the innovative techniques applied in the realm of digital marketing.
Career Highlights: Peter Ciccolo is currently employed at Yahoo! Inc., where he leverages his expertise to foster advancements in digital advertising technologies. His work has positioned him as a notable figure in the technology sector, particularly in relation to online search functionality and its applications in sponsored content.
Collaborations: Throughout his career, Peter has collaborated with esteemed colleagues such as Andrei Z Broder and Evgeniy Gabrilovich. These partnerships have likely enriched the creative process and have forged pathways for further innovations in their respective fields.
Conclusion: Peter Ciccolo exemplifies the innovative spirit of modern inventors, merging technology with advertising strategies. His patent is a testament to his expertise and dedication to enhancing the efficacy of sponsored search. Through his work at Yahoo! Inc., he continues to influence the future of online marketing and advertising solutions.