This inventor holds 1 USPTO granted patent. Top assignee: Yahoo! Inc.. Active years: 2014.
Company Filing History:
Years Active: 2014
Title: Paul Cameron Moore: Innovator in Online Advertising
Introduction
Paul Cameron Moore is a notable inventor based in Redwood City, CA (US). He has made significant contributions to the field of online advertising through his innovative ideas and patents. His work focuses on utilizing product and social network data to enhance advertising strategies.
Latest Patents
One of Paul Cameron Moore's key patents is titled "Using product and social network data to improve online advertising." This patent outlines methods and apparatus for enhancing word-of-mouth online advertising. The invention involves constructing a social network that includes multiple users based on their social network data, as well as their demographic and personal information. Users are categorized according to their propensity to adopt specific products and influence others within the network. The patent also details how to determine appropriate content objects for each user category and deliver these objects through various channels at optimal times during a product's lifecycle. Paul holds 1 patent in this area.
Career Highlights
Paul Cameron Moore is currently employed at Yahoo! Inc., where he continues to develop innovative solutions in online advertising. His expertise in leveraging social network data has positioned him as a valuable asset in the tech industry.
Collaborations
Throughout his career, Paul has collaborated with talented individuals such as Brandy Lee Aven and David Anthony Burgess. These collaborations have further enriched his work and contributed to the success of his projects.
Conclusion
Paul Cameron Moore is a pioneering inventor whose work in online advertising has the potential to transform how products are marketed and adopted. His innovative approach to utilizing social network data showcases the intersection of technology and marketing.