Company Filing History:
Years Active: 2021
Title: **The Innovative Contributions of Patrick De Pas in Electronic Advertisements**
Introduction
Patrick De Pas, an inventive mind located in Paris, France, has made significant strides in the field of electronic advertising with his innovative patent. Known for his work at Criteo S.A., Patrick exemplifies the spirit of modern invention, combining technology with market needs.
Latest Patents
Patrick holds a groundbreaking patent titled "Predictive Adjusted Bidding for Electronic Advertisements." This patent describes methods and systems that enhance the bidding process for electronic advertisements. The invention involves a bid determination computing device that receives bid requests for available impression opportunities from an ad exchange. It determines an opportunity value estimate based on the bid request and assesses the probability of other bid submissions for the same opportunity. By adjusting the opportunity value estimate according to this probability, the device aims to optimize bidding strategies, leading to more effective advertising placements.
Career Highlights
Working at Criteo S.A., Patrick has been instrumental in pushing the boundaries of automated bidding and advertising technologies. His contributions have paved the way for advancements in how businesses engage with consumers through tailored advertising strategies. His singular patent showcases his ability to identify market inefficiencies and address them through innovative solutions.
Collaborations
Patrick collaborates closely with talented colleagues, including Alban De La Breteche and Alexis Audran-Reiss. Together, they contribute to a dynamic team that enhances Criteo's product offerings and drives technological advancements in the advertising sector. Their combined expertise reflects a commitment to innovation and a forward-thinking approach to electronic advertising.
Conclusion
Patrick De Pas stands out as a notable inventor in the realm of electronic advertisements. His patent demonstrates a keen understanding of the interplay between technology and advertising, showcasing his ability to innovate within a fast-paced business environment. As electronic advertising continues to evolve, Patrick's contributions will undoubtedly leave a lasting impact on the industry.