This inventor holds 1 USPTO granted patent. Top assignee: International Business Machines Corporation. Active years: 2013.
Company Filing History:
Years Active: 2013
Title: The Innovative Mind of Mike Benveniste: Elevating Marketing Through Patented Technology
Introduction: Mike Benveniste, an inventive mind based in Middleton, Massachusetts, has made a significant contribution to the field of marketing technology. With his innovative approach, he has secured a patent that enhances the management of marketing campaigns, showcasing his skills as a forward-thinking inventor.
Latest Patents: Mike's sole patent, entitled "Contact history for promotion management," outlines a sophisticated computer-implemented method for producing a detailed contact history within marketing campaigns. This invention focuses on creating a promotion version history table, recording promotion attribute values for various iterations during runtime. By establishing a treatment history table for discerning promotion instances delivered to selected groups, Mike's method effectively organizes and links these tables to preserve referential integrity, ultimately generating a comprehensive contact history for effective marketing management.
Career Highlights: Mike Benveniste is currently affiliated with the International Business Machines Corporation (IBM), a leading organization in technology and innovation. His work there exemplifies his commitment to advancing marketing strategies through technological solutions. With one patent to his name, Mike's contributions reflect a deep understanding of both marketing dynamics and technological implementation.
Collaborations: Throughout his career, Mike has had the opportunity to work alongside talented individuals, including David F. Cheung and Ruby L. Kennedy. These collaborations foster an environment of shared ideas and creative solutions, further enhancing the innovative spirit within their team.
Conclusion: Mike Benveniste stands out as a significant figure in the realm of marketing technology. His unique invention demonstrates the intersection of creativity and functionality, positioning him as an inventor who not only understands the intricacies of marketing but also transforms them into actionable insights through innovation. His work serves as an inspiration for emerging inventors in the industry.