Matt Earls

Title: The Innovative Mind of Matt Earls

Introduction

Matt Earls is a notable inventor based in Santa Barbara, California. He has made significant contributions to the field of search engine marketing through his innovative patents. With a total of 3 patents, Earls has developed systems that enhance keyword recommendations and pricing strategies for digital marketing campaigns.

Latest Patents

One of his latest patents is focused on a keyword recommendation system. This system includes a server associated with a keyword recommendation module that selects keywords for search engines. The module is designed to improve user engagement by analyzing metrics such as time spent viewing content and page views. Additionally, it scores keywords based on user engagement and generates recommendations accordingly.

Another significant patent by Earls is the keyword price recommendation system. This system recommends optimal prices for keywords in search engine marketing campaigns. It determines revenue generated per referral event and selects a return on investment percentage to calculate the optimal price. This innovative approach helps marketers maximize their investment in keyword advertising.

Career Highlights

Throughout his career, Matt Earls has worked with prominent companies such as Yahoo Holdings, Inc. and Excalibur IP, LLC. His experience in these organizations has contributed to his expertise in search engine marketing and patent development.

Collaborations

Matt has collaborated with talented individuals in the industry, including Supreeth Rao and Jianning Dong. These collaborations have further enriched his work and contributed to the success of his inventions.

Conclusion

Matt Earls is a distinguished inventor whose work in keyword recommendation and pricing systems has made a significant impact on search engine marketing. His innovative patents and collaborations highlight his expertise and dedication to advancing technology in this field.