Malcolm Arthur De Leo

Title: Malcolm Arthur De Leo: Innovator in Sentiment Analysis

Introduction

Malcolm Arthur De Leo is a notable inventor based in Pleasanton, CA (US). He has made significant contributions to the field of sentiment analysis, holding a total of 7 patents. His work focuses on analyzing sentiments expressed in various statements, particularly those from social media.

Latest Patents

One of his latest patents involves methods and apparatus for sentiment analysis. This innovation enables the analysis of a corpus of statements according to each statement's expression of sentiment about specific objects. Object-specific corpuses are identified, where each corpus contains statements referring to the same object. For each statement, the polarity and intensity of sentiment expressed are determined. Net polarity and intensity measures are calculated for each object-specific corpus and utilized to graph the corpus in a two-dimensional space. The area of the graphical symbol representing an object-specific corpus can be proportional to the number of statements within that corpus. This allows for the comparison of brands, with each brand represented by its own object-specific corpus. Additionally, a single brand can show its net polarity, net intensity, or volume of statements over time. Notably, net polarity has been shown to have a strong correlation with survey-based techniques.

Career Highlights

Throughout his career, Malcolm has worked with prominent companies such as The Clorox Company and Netbase Solutions, Inc. His experience in these organizations has contributed to his expertise in sentiment analysis and innovation.

Collaborations

Malcolm has collaborated with notable individuals in his field, including Andrew Kilkenny and Elias A Shaheen. These collaborations have further enriched his work and contributions to sentiment analysis.

Conclusion

Malcolm Arthur De Leo is a distinguished inventor whose work in sentiment analysis has paved the way for innovative methods of understanding public sentiment. His contributions continue to influence the field and demonstrate the importance of analyzing sentiments in today's digital landscape.