Location History:
- Sunnyvale, CA (US) (2015 - 2018)
- Saratoga, CA (US) (2021 - 2024)
Company Filing History:
Years Active: 2015-2024
Title: Innovations by Madhu Kallazhi Vasu
Introduction
Madhu Kallazhi Vasu is an accomplished inventor based in Sunnyvale, CA. He has made significant contributions to the field of data integrity, particularly in protecting analytics for publishers from malicious traffic. With a total of 6 patents, Vasu's work is instrumental in enhancing the security and reliability of data analytics.
Latest Patents
One of his latest patents focuses on methods, systems, and apparatus that safeguard analytics for resources of a publisher. This innovation includes computer programs encoded on a computer storage medium designed to protect against traffic directed by malicious entities. The analytics server receives a first message containing an encrypted token and analytics data for a publisher-provided resource. The token comprises a portion of the analytics data and a trust score that indicates the likelihood that the activity on the resource is attributed to a human rather than an automated process. The analytics server decrypts the token and determines a trustworthiness measure for the analytics data based on the trust score and a comparison of the analytics data in the first message with the portion of the analytics data in the decrypted token. Based on this measure of trustworthiness, the analytics server performs analytics operations using the analytics data.
Career Highlights
Madhu Kallazhi Vasu is currently employed at Google Inc., where he continues to innovate and develop solutions that address critical challenges in data integrity and analytics. His expertise in this area has positioned him as a valuable asset to his team and the broader tech community.
Collaborations
Vasu collaborates with talented individuals such as Bradley David Townsend and Jerry Hong, contributing to a dynamic work environment that fosters innovation and creativity.
Conclusion
Madhu Kallazhi Vasu's contributions to data integrity and analytics are noteworthy, and his ongoing work at Google Inc. continues to push the boundaries of technology. His patents reflect a commitment to enhancing the security of data analytics, making a significant impact in the field.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.