Lisa Cohen Gevelber

Title: Innovations by Lisa Cohen Gevelber

Introduction

Lisa Cohen Gevelber is a prominent inventor based in Palo Alto, CA, known for her contributions to financial technology. With a total of 6 patents, she has made significant strides in developing systems that enhance user interaction with commercial offers and improve seller access to consumers.

Latest Patents

One of her latest patents is titled "Facilitating Embedded Dynamic Commercial Offers." This system facilitates the provision of commercial offers by receiving financial information associated with a user of financial software. During operation, the system presents an icon corresponding to the commercial offer to the user, targeting them based on their financial history, which includes multiple transactions with various commercial establishments. The icon exhibits animated behavior that can vary over time, allowing users to interact with it to pursue the commercial offer.

Another notable patent is "Method and System for Providing Sellers Access to Selected Consumers." This method provides sellers access to desirable consumers by obtaining financial transaction data from various sources using a computing system. The consumers' financial transaction data is then utilized by a provider of marketing and advertising tools to categorize consumers. Sellers are charged for access to these consumers based on their category, historical financial transaction data, and potential business with the seller.

Career Highlights

Lisa currently works at Intuit, Inc., where she continues to innovate in the field of financial technology. Her work focuses on creating systems that bridge the gap between consumers and sellers, enhancing the overall user experience in financial transactions.

Collaborations

Throughout her career, Lisa has collaborated with notable colleagues, including James Robert Del Favero and Benjamin R Weiss. These collaborations have contributed to her success and the development of her innovative patents.

Conclusion

Lisa Cohen Gevelber is a trailblazer in the field of financial technology, with a strong portfolio of patents that reflect her innovative spirit. Her work at Intuit, Inc. and her collaborations with esteemed colleagues highlight her commitment to enhancing the interaction between consumers and sellers.